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wirtschaftsfoerderung Steglitz-Zehlendorf
cycling routes campaign
A bundle of cute and at a bit weirdly looking animals on bikes – that's maybe not what we would expect on a bike tour through south-west Berlin ... so wouldn't we many beautiful and intersting touristic sights on its many themed routes. However maybe these funny guys can inspire us to try and check these routes out. The campaign involved advertising posters inside Berlin underground trains as well as online measures like website and social media communication.
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